dobney.com online research surveys

This site provides access to live on-line research surveys for our clients.

If you are taking part in telephone interview, and have been asked to log-in, please go to www.qx721.com to follow the survey live online.

We provide advanced and specialised market research, market intelligence, consultancy and technology services to help businesses identify customer needs and choice drivers for forecasting and modelling of market and customer behaviour, using leading research techniques and applied business knowledge.



Why do market research?

For businesses to know where to invest money to better meet customer needs, they need to know what buyers want and value most, be it product features, service, advertising preferences, pricing or routes to purchase. We provide research and intelligence to develop compelling business strategies for these businesses based on what customers value.

Conjoint analysis

Many of our surveys involve conjoint or trade-off analysis. Conjoint analysis is a research techniques used to find out what trade-offs people make when making decisions when they cannot just choose the top-most preference, or where decisions involve complex decisions.

In conjoint analysis we show you different options and ask you to say which you prefer. There are usually several of these 'choice tasks' as there is a statistical design that allows preferences across a market to be evaluated to understand which features have most impact on customer preferences.

How to contact us

If you have any queries we can be contaced by phone at +44(0)207 193 6640, or email enquiries@dobney.com, or use our contact form on our main dobney.com website.